Dear John Letter

John Squire

Chief Strategy Officer

Coremetrics

Dear John:

Whassup? I read on the privacychoice blog that you take privacy seriously.  That is good to hear.  There is another Jon who like you takes privacy seriously.  He is at the FTC.   I think he might say that if you are helping your clients sell clickstream profile data about what their users do online, you want to require that they let users know about it.   That Jon might consider it deceptive if you were to claim you take privacy seriously, but then continue to help a client sell user data after you were told that they weren’t letting users know about it.   That Jon has many enforcement cases keeping him busy and probably doesn’t have time to read blogs, but he has staff who help him out.  So, please, on behalf of those of us who do believe that companies who do care about privacy can get this right, get on your clients before Jon does.

Readers can follow the exchange between Coremetrics and Jim Brock of Privacychoice.org here.  Be sure to read the exchange in the comments.