If You're Going to Track Me, Please Use Cookies | Freedom to Tinker

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If You’re Going to Track Me, Please Use Cookies | Freedom to Tinker. Professor Ed Felten says that if you are going to track him, please use cookies, because at least he can control them.

I would add to his set of reasons the fact that cookies are unstable, imperfect and thus a less intrusive and permanent method than other ways a company might use.  For example, a browser can only hold cookies of a limited size and number, and after that they are over written.