About this Issue
The consumer-facing applications of facial recognition technology continue to evolve and appear in new contexts. There are several key functions that benefit from facial recognition technology, including: (1) safety and security; (2) access and authentication; (3) photograph and video storage identification and organization; (4) accessibility to platforms, accounts, or services, and (5) marketing and customer service. There are also, however, specific concerns about the privacy protections needed for the responsible use of this expanding technology. Brenda Leong, Senior Counsel & Director of Artificial Intelligence and Ethics, runs FPF’s biometrics project, focusing primarily on facial recognition.
FPF has published three facial recognition resources: the infographic Understanding Facial Detection, Characterization, and Recognition Technologies, the report Privacy Principles for Facial Recognition Technology in Consumer Applications, and a Facial Recognition Discussion Document.