PFF Congressional Seminar: Regulating Online Advertising: What Will it Mean for Consumers, Culture & Journalism? – July 10, 2009

Progress & Freedom Foundation

Congressional Seminar

Regulating Online Advertising: What Will it Mean for Consumers, Culture & Journalism?

July 10, 2009

12:00pm to 2:00pm

Capitol Visitor Center

Room SVC-208

1st Street and East Capitol Street, NE

Washington DC, 20002

Proposals to regulate advertising and data collection on the Internet, mobile phones and other interactive television, hold the promise of enhancing consumer privacy. On the other hand, “smart advertising” allows more relevant advertising to be targeted directly to individual consumers, making markets more competitive, significantly increasing the funding available for creating free content and services, and increasing the effectiveness of all forms of free speech. So what would regulation cost consumers, and how will it impact journalism and other non-commercial content, which stands to gain the most from better targeting? What First Amendment questions would regulation raise about the future of culture and political disclosure? These and other pressing questions will be discussed at “Regulating Online Advertising: What Will it Mean for Consumers, Culture & Journalism?,” a congressional seminar hosted by The Progress & Freedom Foundation.

Speakers:

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