FPF Archive

The Blog

February 15, 2009 | FPF Staff

After search, ad-serving logfiles.

Last week the major search engines presented before the Article 29 Working Party of European data regulators. Brendon Lynch of Microsoft had this handy chart which gave an overview of how the companies handle search data. One thing I haven’t seen discussed is how companies are – or are not – handling the very tricky […]

The Blog

February 12, 2009 | Jules Polonetsky

Privacy and Personalization

Reaction to the FTC Staff Report: Self-Regulatory Principles for Online Behavioral Advertising Industry has been left with a very narrow window to prove that they can offer users both privacy and personalization. The guidelines proposed are both technically feasible and business practical, but do require businesses to do more to ensure that consumers are equal […]

The Blog

February 11, 2009 | FPF Staff

No More Spammy FaceBook Apps

Remember all those FaceBook Apps that would spam users or trick you into spamming your friends when you downloaded them? FaceBook cracked down on them long ago, pretty much puttting a stop to the egregious behaviors that were messing with the user experience. Of course, some application developers have sought to work around the new […]

The Blog

February 11, 2009 | FPF Staff

White House New Media Team Grows

Good news for those of us who want to see the White House leading savvy but privacy smart efforts to use social media! Bev has done some great work at USA.gov and with the Federal Web Manager’s Council and now joins the White House New Media team.