Mobility-related technologies are evolving rapidly, transforming the safety and convenience of transportation. Many of these new features are enabled by the collection of new types of data, putting the topic of privacy in connected cars and other modes of transportation on the agenda of industry, policymakers, and regulators. Advancing sensible practices will be essential to ensure that the collection and use of this data is responsible, thoughtful, and communicated effectively to consumers.
Wall Street Journal: MLA-Driven Approach to Airport Wait Times
On Wednesday, The Wall Street Journal published an article about long lines at U.S. customs in airports around the country, and what airlines are doing to shorten them. They include a spreadsheet where you can see the kind information that’s been collected thanks to Mobile Location Analytics (“MLA”) technology. This is just one example of […]
FTC Director of Consumer Protection Praises MLA Code
Politico reports this morning in Morning Tech that our guidelines for location analytics companies — announced yesterday — have been met with some kind words from FTC Director of Consumer Protection Jessica Rich.
The Future of Privacy Forum and Sen. Schumer Announce Important Agreement to Ensure Consumers Have Opportunity to “Opt-Out” Before Stores Can Track Their Movement Via Their Mobile Devices
FOR IMMEDIATE RELEASE: October 22, 2013 The Future of Privacy Forum and Sen. Schumer Announce Important Agreement to Ensure Consumers Have Opportunity to “Opt-Out” Before Stores Can Track Their Movement Via Their Mobile Devices FPF and Schumer Release New Code-of-Conduct Agreed to By Location-Technology Companies Code Includes A Requirement of Clear, In-Store […]
Chuck Schumer Joins Lineup of Local Marketing Experts to Discuss Location Privacy at Leading Industry Conference
Top innovators in hyperlocal business are confirmed to speak at Street Fight Summit 2013, with more industry-leading speakers joining the lineup weekly. Some of the headliners already confirmed to speak at Street Fight Summit include Jules Polonetsky, Director, Future of Privacy Forum.
July 16, 2013 – Companies To Develop Privacy Standards For Tracking Brick-And-Mortar MediaPost News
FPF begins work with technology companies, privacy advocates, and regulators to develop a code of conduct aimed at protecting consumers’ privacy.
FPF Announces New Group to Develop Best Practices for Retail Location Analytics Companies
FPF Announces New Group to Develop Best Practices for Retail Location Analytics Companies