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A  friend just flagged to us the following activity on the Mozilla message boards indicating the latest updates to the browser code that is the base for the Firefox browser will dramatically change the handling of third party cookies.  Comments by Dan Wittes, leader of the cookie module at Mozilla,  explain that the current default ‘accept […]

[…] tailor the ads they were shown,” explained Jules Polonetsky, FPF co-chair and director. “Only by being more transparent and dispelling the notion that behavioral advertising is a secret process can businesses partner with consumers to deliver personalization that will be valued.” George V. Pappachen, Chief Privacy Officer at WPP’s Kantar Group, said, “Our approach […]

[…] may be protected by intellectual property rights (e.g., photos, videos), you must obtain permission from those who provided that data to us. You must not give your secret key to another party, unless that party is an agent acting on your behalf as an operator of your application, but you must never give your […]

[…] most robust business needs of tracking cookies. As such, companies such as Google and AOL have set expiration dates for their tracking cookies of 2 years. (http:// code.google.com/apis/analytics/docs/concepts/gaConceptsCookies.html) But here is the catch. Most ad networks will reset the date of previously placed tracking cookies each time they interact with a user. This effectively […]

My cookie says I am a moderate Democrat soccer dad who is a “triple prime” voter. (Look it up, if you’re not a political geek like me).  Folks who are paying attention to the privacy issues around behavioral advertising are very focused on ads targeted based on the Web sites you have visited.  But, in […]

[…] says it follows the network behavior of 480 million people. It furnishes friendship data to help customers fine-tune their promotions. Its studies indicate borrowers are a better bet if their friends have higher credit ratings. This might mean a home buyer with a middling credit risk score of 550 should be treated as closer […]

[…] participating in this or any other network. (Hint – on your browser toolbar, choose View, then Page Source, and scrool thorough looking for the name of the code referring to the ad network. Or look at the bottom edge of your browser window when you visit a new web page and watch the locations […]

[…] may be especially impactful for vulnerable populations like children, the elderly, and those experiencing a mental illness. While personalities can lead to more engaging and immersive interactions between users and AI systems, the way a conversational AI system behaves with human users—including its mannerisms, style, and whether it embodies a more or less fully […]

[…] of tort, product liability, consumer protection, and data protection laws.  In this first post of a multi-part blog post series, we introduce that there is a distinction between two trends: “personalization” and “personality.” Both have real-world uses, and subsequent blog posts will unpack these in greater detail and explore concrete risks, and potential risk […]

[…] must satisfy to use both child and teen data: Collecting child and teen data must be consistent with the “context” of a particular service or the “relationship” between an operator and child or teen user. The provision further goes on to say “including without limitation collection that is necessary to… provide a product or […]