Clean-Up on Aisle Three: New Jersey Becomes Third State to Regulate Data-Driven Pricing This Year
Few areas of privacy and technology policy have attracted as much legislative attention this year as data-driven pricing or “surveillance pricing.” On August 4, the Senate Judiciary Committee held a hearing—“Your Data, Their Profit: The Consumer Cost of AI Surveillance Pricing”—highlighting the intense scrutiny on these practices by policymakers. In 2026 alone, FPF tracked the […]
Data Brokers & Beyond: Navigating New Jersey’s Data Broker & “Data Collector” Registration Law
Jul 10, 2026
Co-authored with Kelly Brandmeyer, FPF U.S. Policy Intern In a two-day span from June 28 to June 30, the New Jersey legislature introduced and passed A5328, amending New Jersey’s comprehensive privacy law and establishing new data broker and “data collector” registration requirements. The new data broker law has a uniquely broad scope and high financial […]