
FPF’s Year in Review 2024
With contributions from Judy Wang, Communications Intern 2024 was a landmark year for the Future of Privacy Forum, as we continued to grow our privacy leadership through research and analysis, domestic and global meetings, expert testimony, and more – all while commemorating our 15th anniversary. Expanding our AI Footprint While 2023 was the year of […]

History of the FPF Smart Places Initiative
As of December 31, 2024, the Future of Privacy Forum will retire and no longer support the Smart Places Self-Regulatory Program, including the MAC Address Opt-Out previously hosted at www.smart-places.org. Read on to learn more about the history and the future of this initiative. Brief History of Smart Places The Smart Places Opt-Out and Code […]

Five Big Questions (and Zero Predictions) for the U.S. State Privacy Landscape in 2025
In the enduring absence of a comprehensive national framework governing the collection, use, and transfer of personal data, state-level activity on privacy legislation has been on a consistent upward trend since the enactment of the California Consumer Privacy Act in 2018. With all 50 U.S. states scheduled to be in session in 2025, stakeholders are […]