beyond the basics of online advertising
FPF is pleased to offer the mid-level course in our AdTech Learning Module: Beyond the Basics of Online Advertising to you and your team.
Going beyond the Fundamentals of Online Advertising, in the Future of Privacy Forum’s training on Beyond the Basics of Online Advertising, participants will go in an in-depth examination of the online advertising ecosystem focusing on a variety of topics, including mobile platforms, consent frameworks, analytics, and the technologies behind them. We will also explore the challenges affecting the future of online advertising, including deprecation of third-party cookies, platform requirements related to tracking, and key laws and regulations shaping the ad tech sector, as well as technologies developed to address user and legal requirements globally.
Learning Objectives
In This Training You Will Learn:
- Review the latest issues in the technology & privacy landscape.
- Gain insight into how Adtech issues impact company practices, policies and services.
- Explore Cookie Deprecation issues that will inevitably restrict user data.
- Identify the most salient issues behind the explosion of mobile devices & future technologies that are driving new conversations with your line-of-business colleagues.
- See how the latest policy/legal trends will impact your ability to make better decisions for your business.
Upon completing the training, participants will receive IAPP CPE Credits and a digital badge from our partner, Credly, recognizing your newfound knowledge and demonstrating your commitment to staying at the forefront of privacy developments.
additional online advertising Training topics
Cancellation Policy
Cancellations will be honored, minus our vendor’s processing fee, up to 3 days prior to the session. For cancellations after that date, we will honor the registration for the next scheduled date of this session or an alternate FPF training class.