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Targeted Advertising and SOPIPA

i Student information acquired by an operator prior to a purchase, merger or acquisition must remain subject to this protection by the operator and any successor entity. (SOPIPA Section 1, Chapter 22.2 (a) (3)) ii http://www.dmaresponsibility.org/privacy/oba.shtml iii https://www.ftc.gov/sites/default/files/documents/reports/federal-trade-commission-staff-report-self-regulatory-principles-online-behavioral-advertising/p085400behavadreport.pdf iv http://www.dmaresponsibility.org/privacy/oba.shtml v https://www.ftc.gov/system/files/documents/federal_register_notices/2013/01/2012-31341.pdf “Contextual advertising is ‘’the delivery of advertisements based upon a consumer’s current visit […]

FPF SOPIPA Curriculum

… i http://blogs.edweek.org/edweek/DigitalEducation/2014/09/_landmark_student-data-privacy.html ii http://leginfo.legislature.ca.gov/faces/codes_displaySection.xhtml?lawCode=EDC&sectionNum=49073.1. iii Student information acquired by an operator prior to a purchase, merger or acquisition must remain subject to this protection by the operator and any successor entity. (SOPIPA Section 1, Chapter 22.2 (a) (3)) iv http://www.dmaresponsibility.org/privacy/oba.shtml v https://www.ftc.gov/sites/default/files/documents/reports/federal-trade-commission-staff-report-self-regulatory-principles-online-behavioral-advertising/p085400behavadreport.pdf vi http://www.dmaresponsibility.org/privacy/oba.shtml vii https://www.ftc.gov/system/files/documents/federal_register_notices/2013/01/2012-31341.pdf “Contextual advertising is ‘’the delivery of advertisements based […]

FTC_COPPA_Comments_09.24.12

Before the FEDERAL TRADE COMMISSION Washington, DC 20580 COMMENTS of the FUTURE OF PRIVACY FORUM on the CHILDREN’S ONLINE PRIVACY PROTECTION RULE Supplemental Notice of Proposed Rulemaking COPPA Rule Review, 16 CFR Part 312 Project No. P104503 September 24, 2012 Jules Polonetsky Christopher Wolf Co -Chair and Director, Co- Chair and Founder, Future of Privacy […]

NAI Comments_FPF_April 5 2013

Future of Privacy Forum  919 18 th Street, NW, Suite 9 01  Washington, DC 20006 www.futureofprivacy.org April 5, 2013 Marc Groman Network Advertising Initiative 1634 Eye Street, NW, Suite 750 Washington, D.C. 20006 Re: Public Comments, March 2013 Draft Code of Conduct Dear Marc: The Future of Privacy Forum (FPF) is a think […]

Big Data for All: Privacy and User Control in the Age of Analytics

!!1!Big$Data$for$All:$Privacy$and$User$Control$in$the$Age$of$Analytics$Omer%Tene1%and%Jules%Polonetsky2%$Abstract!………………………………………………………………………………………………………………………….!2!Introduction!……………………………………………………………………………………………………………………!2!Big!Data:!Big!Benefits!……………………………………………………………………………………………………….!6!Healthcare!…………………………………………………………………………………………………………………..!7!Mobile!………………………………………………………………………………………………………………………!10!Smart!grid!………………………………………………………………………………………………………………….!10!Traffic!management!……………………………………………………………………………………………………!10!Retail!………………………………………………………………………………………………………………………..!11!Payments!…………………………………………………………………………………………………………………..!12!Online!……………………………………………………………………………………………………………………….!12!Big!Data:!Big!Concerns!……………………………………………………………………………………………………!13!Incremental!effect!………………………………………………………………………………………………………!13!Automated!decisionHmaking!………………………………………………………………………………………..!14!Predictive!analysis!………………………………………………………………………………………………………!15!Lack!of!Access!and!Exclusion!………………………………………………………………………………………..!17!The!Ethics!of!Analytics:!Drawing!the!Line!………………………………………………………………………!18!Chilling!Effect!…………………………………………………………………………………………………………….!18!The!Legal!Framework:!Challenges!…………………………………………………………………………………….!18!Definition!of!PII!………………………………………………………………………………………………………….!19!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!1!Associate!Professor,!College!of!Management!Haim!Striks!School!of!Law,!Israel;!Senior!Fellow,!Future!of!Privacy!Forum;!Visiting!Researcher,!Berkeley!Center!for!Law!and!Technology;!Affiliate!Scholar,!Stanford!Center!for!Internet!and!Society.!I!would!like!to!thank!the!College!of!Management!Haim!Striks!School!of!Law!research!fund!and!the!College!of!Management!Academic!Studies!research!grant!for!supporting!research!for!this!article.!!2!CoHchair!and!Director,!Future!of!Privacy!Forum.!! !!2!Data!Minimization!………………………………………………………………………………………………………!22!Individual!Control!and!Context!…………………………………………………………………………………….!23!The!Legal!Framework:!Solutions!………………………………………………………………………………………!25!Access,!Portability,!and!Sharing!the!Wealth!…………………………………………………………………..!26!Enhanced!Transparency:!Shining!the!Light!…………………………………………………………………….!33!Conclusion!…………………………………………………………………………………………………………………….!35!!!Abstract$We!live!in!an!age!of!”big!data”.!Data!have!become!the!raw!material!of!production,!a!new!source!for!immense!economic!and!social!value.!Advances!in!data!mining!and!analytics!and!the!massive!increase! in! computing! power! and! data! storage! capacity! have! expanded! by! orders! of! magnitude!the! scope! of! information! available! for! businesses! and! government.!Data! are! now! available! for!analysis!in!raw!form,!escaping!the!confines!of!structured!databases!and!enhancing!researchers’!abilities! to! identify! correlations! and! conceive! of! new,! unanticipated!uses! for! existing!information.!In! addition,!the! increasing! number! of! people,! devices,! and! sensors! that! are! now!connected! by! digital! networks! has! revolutionized! the! ability! […]

Big Data for All: Privacy and User Control in the Age of Analytics by Jules Polonetsky and Omer Tene

Smart, Useful, Scary, Creepy: Perceptions of Online Behavioral Advertising

Blase Ur, Pedro G. Leon, Lorrie Faith Cranor, Richard Shay and Yang Wang

The Life, Death, and Revival of Implied Confidentiality – Woodrow Hartzog

T HE L IFE , D EATH , AND R EVIVAL OF IMPLIED C ONFIDENTIALITY Woodrow Hartzog Assistant Professor of Law Cumberland School of Law at Samford University The concept of implied confidentiality has deep legal roots, but it is has been largely ignored by the law in the digital era . A closer look […]

future-of-privacy-forum-response-to-doc-noi-6-14

B EFORE THE DEPARTMENT OF COMMERCE O FFICE OF THE SECRETARY N ATIONAL TELECOMMUNICATIONS AND INFORMATION ADMINISTRATION I NTERNATIONAL TRADE ADMINISTRATION N ATIONAL INSTITUTE OF STANDARDS AND TECHNOLOGY Request for Comments I NFORMATION PRIVACY AND INNOVATION IN THE INTERNET ECONOMY D OCKET # 100402174–0175–01 C OMMENTS OF THE FUTURE OF PRIVACY FORUM Jules Polonetsky Co-Chair […]

A deeper dive into behavioral advertising in Europe

As mentioned in a previous blog post, we had the pleasure of speaking with nugg.ad CEO Stephan Noller last week. Nugg.ad is the German company that has just been awarded the EuroPrise Privacy Seal. nugg.ad’s new behavioral targeting system, Predictive Targeting Networking (PTN) 2.0, received the seal favored by many EU regulators after a vetting […]