As public awareness of targeted and personalized advertising grows, organizations are pushed to deliver more helpful, relevant ads by less intrusive means. In order to encourage companies to further develop innovative means of communicating with their users about the use of data for ads, The Future of Privacy Forum curates a gallery of leading practices and an up-to-date analysis of information technologies. FPF hopes that these practices will inform and reform industry standards. FPF applauds the companies that are leading the way and encourages other organizations to follow in their wake.
Recent FPF Publications
Academic & Technical Research:
Federal Trade Commission – Selected Publications: