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"Gambling? In This Casino?" Jules and Omer on the Facebook Experiment
Today, Re/ code ran an essay by Jules Polonetsky and Omer Tene, offering their take on the Facebook’s now-infamous experiment looking at the effects of tweaking the amount of positive or negative comments on a user’s News Feed: As the companies that serve us play an increasingly intimate role in our lives, understanding how […]
MAC Addresses and De-Identification
[…] with the leading companies providing these services to create an enforceable Mobile Location Code of Conduct that restricts discriminatory uses of data, creates a central opt out, promotes in-store notice and other protections. We filed comments last week with the FTC describing the program in detail. The only data transmitted by mobile devices that […]
Aislelabs named Privacy by Design Ambassador
[…] Privacy by Design Ambassador by the Information and Privacy Commissioner of Ontario. Like fellow PbD Ambassador Euclid Analytics, Aislelabs has signed on to our Mobile Location Analytics (MLA) Code of Conduct, which ensures that consumers are provided with transparency and choice as to whether MLA companies may collect their information. As the launch date of […]
Privacy a Big Priority for Mobile Location Analytics Companies at "Retail's BIG Show"
[…] iInside, Measurence, Mexia Interactive, Radius Networks, ReadMe Systems, SOLOMO Technology, and Turnstyle Solutions) have already made a significant commitment to protecting privacy by signing on to our Code of Conduct. However, as companies continue to find exciting new ways to improve the retail experience using consumer data, privacy and security are hardly foregone conclusions. […]
Reuters Talks Tracking in Brick-and-Mortar Retail
[…] raises privacy concerns about the tracking of customer behavior in the offline world. We think, when it comes to addressing these concerns, that our Mobile Location Analytics Code of Conduct is a step in the right direction. Notice, transparency, and customer consent have — and will continue to be — important principles as we […]
The FTC’s Upcoming “Internet Of Things” Workshop: FPF Projects And Resources
[…] Location Analytics (“MLA”) in Retail Stores: FPF worked with a group of leading Mobile Location Analytics companies and Senator Chuck Schumer to create a Mobile Location Analytics Code of Conduct to provide an enforceable, self-regulatory framework for retail tracking. Learn more about the Smart Store Privacy project here. In general, FPF has argued that […]
FTC Director of Consumer Protection Praises MLA Code
[…] She said: “It’s great that industry has recognized consumer concerns about invisible tracking in retail spaces and has taken a positive step forward in developing a self-regulatory code of conduct…Our staff appreciated the opportunity to provide feedback in the process of creating the code. This is a rapidly changing industry with critical consumer privacy […]
The Future of Privacy Forum and Sen. Schumer Announce Important Agreement to Ensure Consumers Have Opportunity to “Opt-Out” Before Stores Can Track Their Movement Via Their Mobile Devices
[…] Euclid, iInside (a WirelessWERX company), Mexia Interactive, SOLOMO, Radius Networks, Brickstream and Turnstyle Solutions – today announced that they have agreed to a Code of Conduct to promote consumer privacy and responsible data use for retail location analytics. The companies responded to privacy concerns raised by Senator Schumer and the FPF about the use […]
Is "Compromise" a Dirty Word?
[…] and the ACLU, and industry including the App Developers Alliance, Intuit, AT&T, Verizon, CTIA, SIIA and the Internet Commerce Coalition, came together in July to support a code of conduct for mobile app developer transparency. Now, the NTIA multi-stakeholder process is taking a lot of criticism in the press. It didn’t go far enough. […]
FTC Provides Limited “Safe Harbor” for Users of a “Do Not Track for Kids” Flag
[…] are now strictly liable for any third party tracking on their sites that do not meet COPPA’s limited exceptions, unless they obtain verified parental consent. Third party code providers, such as analytics companies, ad networks, or social plug-in providers, can also be liable under the new COPPA rule if they have “actual knowledge” they […]