
Custom Audiences and Transparency in Online Advertising
This morning, Facebook announced that they will begin rolling out new requirements for its “Custom Audiences” targeting tool for advertisers. These updates are a useful step towards creating better user understanding of data flows both on Facebook and in the broader web, and enhancing the accountability of advertisers who use custom marketing lists.

New Study on “the Marketplace for Student Data”
Fordham University’s Center on Law and Information Policy (CLIP) just released the study, “Transparency and the Marketplace for Student Data,” which examines the practices of data brokers who buy and sell information about students. In the study, the authors describe existing privacy laws, map the commercial marketplace, and describe the challenges of understanding how data about students is collected and used.

Dept of Ed: Parents, Not Minor Students, Must Consent to College Admissions Pre-Test Surveys and Data Sharing
Ed Tech vendors that use student data to provide services in schools must navigate a complicated legal landscape, including intertwining state and federal laws, all of which are designed to protect student privacy.

FPF Comments on CA Public Utilities Commission Autonomous Vehicle Passenger Service Proceeding
Last week, the Future of Privacy Forum filed written comments in response to the California Public Utilities Commission’s proposed decision authorizing pilot programs for passenger service in Autonomous Vehicles. The CPUC is a consumer protection agency that oversees, among other topics, provision of passenger service in the state. The proposed decision called for a number of criteria to be met by companies seeking to operate AV passenger service, including reporting of communications between passengers and remote operators of driverless AVs, as well as aggregated operations data.

Facebook and Cambridge Analytica: Statement by Jules Polonetsky, FPF CEO
We are pleased to see Facebook’s response, but are looking forward to understanding how to best address the broader issues for all stakeholders. These issues are important to discuss – they are not going away.

The Top 10 (& Federal Actions): Student Privacy News (November 2017-February 2018)
The Future of Privacy Forum tracks student privacy news very closely, and shares relevant news stories with our newsletter subscribers. Approximately every month, we post “The Top 10,” a blog with our top student privacy stories.

Seeing the Big Picture on Smart TVs and Smart Home Tech
CES 2018 brought to light many exciting advancements in consumer technologies. Without a doubt, Smart TVs, Smart Homes, and voice assistants were dominant: LG has a TV that rolls up like a poster; Philips introduced a Google Assistant-enabled TV is designed for the kitchen; and Samsung revealed its new line of refrigerators, TVs, and other home devices powered by Bixby, their intelligent voice assistant.

If You Can't Take the Heat Map: Benefits & Risks of Releasing Location Datasets
Strava’s location data controversy demonstrates the unique challenges of publicly releasing location datasets (open data), even when the data is aggregated.

New Future of Privacy Forum Study Finds the City of Seattle’s Open Data Program a National Leader in Privacy Program Management
Today, the Future of Privacy Forum released its City of Seattle Open Data Risk Assessment. The Assessment provides tools and guidance to the City of Seattle and other municipalities navigating the complex policy, operational, technical, organizational, and ethical standards that support privacy-protective open data programs.

From cross-border transfers to privacy engineering, check out all panels and events FPF will be a part of at CPDP2018
Computers Privacy and Data Protection conference (CPDP) kicks off this week in Brussels, and the theme this year is “The Internet of Bodies”. The conference will gather 400 speakers for 80 panels to set the stage for the privacy and data protection conversation in Europe for 2018. And this is such an important year for data protection – not only the General Data Protection Regulation becomes applicable in May, but also the text of the new ePrivacy Regulation will likely be finalized.