
Examining Novel Advertising Solutions: A Proposed Risk-Utility Framework
This week, the Future of Privacy Forum released Advertising in the Age of Data Protection: Background for a Proposed Risk-Utility Framework for Novel Advertising Solutions (v 1.0), which will be open for Public Comment until May 26, 2024. The digital advertising industry is in the midst of a sea change. Around the world, privacy regulators […]

Privacy and the Rise of “Neurorights” in Latin America
Authors: Beth Do, Maria Badillo, Randy Cantz, Jameson Spivack “Neurorights,” a set of proposed rights that specifically protect mental freedom and privacy, have captured the interest of many governments, scholars, and advocates. Nowhere is that more apparent than in Latin America, where several countries are actively seeking to enshrine these rights in law, and some […]

FPF Resources on the EU AI Act
The EU AI Act is expected to play a crucial role in global development of AI Governance frameworks. We are compiling on this page a continuously updated list of FPF Resources dedicated to the EU AI Act, as well as to its relationship to the EU GDPR and other privacy and data protection law. Last […]

Little New About Hampshire
On March 6, 2024, Governor Sununu signed SB 255 into law, making New Hampshire the fourteenth U.S. State to adopt a comprehensive privacy law to govern the collection, use, and transfer of personal data. SB 255 is the second comprehensive privacy law enacted in 2024, the first having been New Jersey’s S332, which was also […]

Event Recap: FPF X nasscom Webinar Series – Breaking Down Consent Requirements under India’s DPDPA
Following the enactment of India’s Digital Personal Data Protection Act 2023 (DPDPA), the Future of Privacy Forum (FPF) and nasscom (National Association of Software and Service Companies), India’s largest industry association for the information technology sector, co-hosted a 2-part webinar series focused on the consent-centric regime under the DPDP Act. Spread across two days (November […]

Colorado’s Approval of Global Privacy Control: Implications for Advertisers and Publishers
The privacy laws of both Colorado and California require organizations to recognize Universal Opt-Out Mechanisms (UOOMs), a tool through which a person can invoke their opt out rights broadly across all the websites they visit. While California has required responding to certain UOOMs since July 2021, the Colorado Attorney General has only recently approved their […]