Immersive Technologies

As young people adopt immersive technologies like extended reality (XR) and virtual world applications, companies are expanding their presence in digital spaces, launching brand experiences, advertisements, and digital products. While virtual worlds may in some ways resemble traditional social media and gaming experiences, they may also collect more data and raise potential manipulation risks, particularly […]

Authors: Beth Do, Maria Badillo, Randy Cantz, Jameson Spivack “Neurorights,” a set of proposed rights that specifically protect mental freedom and privacy, have captured the interest of many governments, scholars, and advocates. Nowhere is that more apparent than in Latin America, where several countries are actively seeking to enshrine these rights in law, and some […]

As organizations develop more immersive technologies, and rely on the collection, use, and transferring of body-related data, they need to ensure their data practices not only maintain legal compliance, but also more fulsomely protect people’s privacy. To guide organizations as they develop their body-related data practices, the Future of Privacy Forum created the Risk Framework […]

Organizations are increasingly incorporating immersive technologies like extended reality (XR) and virtual worlds into their products and services, blurring the boundaries between the physical and digital worlds. Immersive technologies hold the potential to transform the way people learn, work, play, travel, and take care of their health, but may create new privacy risks as well. […]

Today, the Future of Privacy Forum (FPF) released its Risk Framework for Body-Related Data in Immersive Technologies for organizations to structure the collection, use, and onward transfer of body-related data.  Organizations building immersive technologies like extended reality and virtual worlds often rely on large amounts of data about individuals’ bodies and behaviors. While body-related data […]

Extended reality (XR) technologies often rely on users’ body-based data, particularly information about their eyes, hands, and body position, to create realistic, interactive experiences. However, data derived from individuals’ bodies can pose serious privacy and data protection risks for people. It can also create substantial liability risks for organizations, given the growing volume of lawsuits […]

This post is the second in a two-part series. Click here for FPF’s XR infographic. The first post in this series focuses on the key functions that XR devices may feature, and analyzes the kinds of sensors, data types, data processing, and transfers to other parties that power these functions.  I. Introduction Today’s virtual (VR), […]

This post is the first in a two-part series on extended reality (XR) technology, providing an overview of the technology and associated privacy and data protection risks. Click here for FPF’s infographic, “Understanding Extended Reality Technology & Data Flows.”  I. Introduction Today’s virtual (VR), mixed (MR), and augmented (AR) reality environments, collectively known as extended […]

As businesses increasingly develop and adopt extended reality (XR) technologies, including virtual (VR), mixed (MR), and augmented (AR) reality, the urgency to consider potential privacy and data protection risks to users and bystanders grows. Lawmakers, regulators, and other experts are increasingly interested in how XR technologies work, what data protection risks they pose, and what […]

On July 21, the Future of Privacy Forum (FPF) and Singapore’s Personal Data Protection Commission (PDPC) co-hosted a workshop as part of Singapore’s Personal Data Protection Week, titled “Data Sovereignty, Data Transfers and Data Protection – Impact on AI and Immersive Tech” at Marina Bay Sands Expo and Convention Center in Singapore. The event focused […]